Welcome to my blog, À La Mer! While the majority of my posts focus on social media, public relations and technology, there’s also the occasional random musing on my favorite town (Boston), sports teams (Pats, Celtics, Red Sox, and Bruins), or college (Go Eagles!).

When I’m not blogging, you can find me typing away, hard at work as a PR exec for a high-tech firm in Boston, or lugging a heavy gym bag around the city as I motivate countless gym-goers in my spin classes.

Find me on Twitter @MeredithLEaton or on LinkedIn.

Meredith L. Eaton [bio]

Meredith is a Vice President at March Communications where she specializes in campaign strategy for clients in a variety of technology industries, including enterprise software and hardware, cloud computing, security, telecoms, AI and data center services. In addition to a strong focus on new business initiatives, Meredith works to help her clients stand out in competitive industries through influencer relations, content strategy, thought leadership, social media, research, digital and customer reference programs.

Meredith has executed business-critical, integrated campaigns for large, public companies, including Interxion, PEER 1 Hosting and Riverbed Technology, as well as more niche start-ups such as CloudSigma, ExtraHop Networks and OnApp. By aligning her clients’ business objectives with PR initiatives, Meredith has helped clients capture competitive market share and shift brand perceptions.

Meredith holds a bachelor’s degree in both communications and political science from Boston College.