3 Tips to Keep Rapid Response Pitching Rapid

3 Tips to Keep Rapid Response Pitching Rapid

Rapid resPR Rapid Response Media Pitchingponse pitching, also known as issues hijacking, is one of the most successful strategies PR teams can use to boost their clients’ and spokespeople’sthought leadership. But, with all the steps that have to happen within mere hours before a breaking news story dies out – from building media lists and writing pitches, to sourcing thoughts from spokespeople and facilitating briefings – it’s no wonder such an undertaking often needs all the stars to align to really work.

But, three tips could help PR teams keep on top of rapid-response pitching: prepping commentary, ensuring target media lists are built, and knowing when to pitch without commentary. Check out my latest LinkedIn post, How Rapid Does ‘Rapid Response Pitching’ Have To Be?,to learn more.

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